.Google's Martin Splitt responded to an inquiry in the search engine optimisation Office Hrs podcast about whether duplicating YouTube video material in to message on a web page would be seen as duplicate satisfied and also have a damaging influence on the website rankings.Although duplicate material is not a damaging ranking aspect, information released on a much more authoritative web site can easily create the content on the a lot less reliable internet site to be outed perform. It is actually a valid concern to ask since information on a reliable will definitely outrank the very same web content on a much less reliable one.Some in the hunt community refer to one item of material laying hold of the ranks of one more as 'cannibalization' of the webpage's ranking ability. This is actually the problem of the individual asking the concern.Google.com's Martin Splitt reported the submitted concern:." If I generate a YouTube online video and after that take that specific content or even web content and also spot it on a website page, could Google flag that website or web site for replicate information?".Various Information Media Are Actually Managed As Separate.Martin Splitt answered that the two forms of material are different as well as are going to not be addressed as the very same material, thereby posting text material drawn out from a video recording will definitely not be actually thought about reproduce content.This is his solution:." Absolutely no, one is a video recording and also the various other one is actually message material, and also would certainly be actually distinct material!".Publishing Removed Text Coming From Video Recording.Martin applauded the suggestion of removing text message material from a video clip and also republishing it as content, noting that some individuals choose to take in material in content form as opposed to viewing a video recording. Reversing the flow of web content coming from text to sound or even video is actually perhaps not a negative idea additionally considering that some folks have issue reading through text message content as well as may prefer listening closely to it from a video clip or even a podcast format.Martin discussed publishing video content in a textual version:." It's additionally certainly not a negative concept, some individuals (like me) may favor a text message version and also others might not have the ability to utilize a video version of the information initially due to bandwidth or graphic constraints.".Takeaways.The concept responsible for the question is actually repurposing information and it's a really good idea. Look is greater than Google.com, it is actually also YouTube and everywhere people acquire their audio content, like Spotify. The simple fact that there is no cannibalization of the information in between mediums produces repurposing a worthwhile strategy to stretching your web content scope.Pay attention to the podcast at the 8:20 moment mark:.Featured Picture by Shutterstock/Roman Samborskyi.